Google once again introduces a very exciting innovation in the way we look at Google search results. Through an experimental initiative called Google +1, users are able to recommend websites from search results simply by clicking on a +1 icon beside every Google search result.

While still in the experimental stage, there is a lot to be excited about with Google’s new thingamajig, Google +1 from Google Labs.

Google +1 is essentially a button next to each search engine result that you can click when you want to recommend a particular link or website. Google describes it as something you use “to give something your public stamp of approval, so friends, contacts, and others can find the best stuff when they search.”

The program is not available for everyone just yet, but participating and testing it out is easy. You’ll need a Google profile to participate, then just go to google.com/experimental and click the “Join this experiment”. After a few minutes, you’ll begin seeing a +1 icon / button beside results on any Google search results page. Click the button for sites you want to recommend, and Google will ask you to confirm. On your Google profile, you’ll have a tab where you can see the sites you’ve recommended through +1. You’ll also have the option to uncheck the box that will allow Google to use your +1 information to send you targeted advertisements.

Especially for businesses, a +1 for your website can maximize your SEO capabilities as well as lend credibility to your website. Anyone can +1 your website colleagues, clients, and even friends so the more +1s for your site, the more visible it becomes. Try Google +1 and see how it works for you.

Published with permission from TechAdvisory.org. Source.