|5 reasons why business tech is better|
Buying technology for your business can be one of the toughest things to do. Itís constantly changing and in truth, a rather poor, yet necessary long term investment. Beyond that, almost every manufacturer makes models aimed at the personal use market and business oriented products. While the consumer products look like they could fit the bill, itís not a good idea for businesses to pursue this option.
Here are five reasons you, as small businesses owners, should aim to buy technological solutions and products that are specifically designed to meet your needs, not those of the masses.
- Long-term time and money costs. In general, consumer grade technology is made using cheaper, less durable materials than that of the business equivalent. More often than not, consumer products will break down long before business grade. When they do, youíre stuck paying for the replacement parts or sending the unit in for repair. Beyond that youíll also have to spend the valuable time dealing with the problem.
- Greater ability to recover costs. Business technology does cost more, however, itís made with better materials that increase product life. Beyond that it decreases the need for maintenance and will make it more appealing to buyers when you sell it, thus allowing you a higher chance of recovering costs.
- More features. The problem with technology developed for the consumer market is that itís often developed with features that will be the most useful to the majority. This could be a problem for companies as youíll be paying for features you donít need, while lacking ones that you do need. Many business devices also have features that can be tailored to meet a businessís needs, or offer devices with increased functionality.
- Warranty. The majority of consumer tech has a limited to non-existent warranty. Many laptops have one year limited warranties that, in truth, cover very little. Business hardware can have a standard three year factory warranty which guarantees the device wonít break for three years. Aside from that, many vendors will send someone to repair the device within the next day, if you buy business grade.
- The best customer support. Itís a high probability that youíve had a device break and had the wonderful opportunity of dealing with consumer technical service. This is not the case for the majority of business hardware and software developers. Many companies provide 24/7 support and have employees who understand that your technology is essential to operations, and will work to get your system back as fast as possible.
While in the short term, it may seem like a good idea to buy consumer technology, itís a solution with long-term drawbacks. If you are looking for new technology but donít know where to start, please contact us we can help.
|Go pro with 20 Word keyboard shortcuts|
Any company that can command a market share of 94% is obviously doing something right. Microsoft has attained this percentage in the word processing market with its many versions of Microsoft Office. The word processor, commonly referred to as Word, is used by nearly all involved in business. To make things more efficient, Microsoft has included a number of keyboard shortcuts.
|Make your inbox work for you|
Look at your emails, how many do you have that require your immediate attention? If you answered zero, you should be commended. If you answered too many to count, youíre among the majority. While it would be nice to reach and maintain the near mythical zero, you should first aim to ensure that your inbox is organized so you can leverage it to increase your productivity.
|Facebook + Promote = promotion superstar|
Promotion. To small businesses this means spreading the word and driving interest about products, services or the company itself. Traditionally this was done by placing ads in local newspapers and on the radio, tv or the Internet. Facebook has changed all that and is now one of the top ways to promote. A new feature has been added that makes it even easier to run a promotion campaign on Facebook.
|6.5M LinkedIn passwords compromised|
On the Internet you have very little privacy. One thing thatís private, or should be, are your passwords. Many business managers know this, and go to great lengths to ensure that their passwords are secure. Yet there are times when passwords are leaked, often this isnít your fault. This recently happened with LinkedIn.
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