Many small business owners keep a constant eye on news both general and related to their fields of expertise. As the majority use the Internet to read the news, it can become a time consuming process to catch up on all that’s going on. If you have an Android phone, you can make this process more efficient through the use of RSS Readers.
You’ve probably seen a dark orange icon with a white dot and three semi circles around it on many websites before. This is an RSS icon, it tells the viewer that they can use a RSS Reader to view updates made to the website.
RSS, RSS Feed or RSS Reader?
RSS stands for Really Simple Syndication and is a Web format that’s used to deliver standardized content. The RSS format is typically used for content that’s updated frequently and includes blogs, news and videos.
An RSS Feed is the term that’s applied to documents that use the RSS format. Information typically includes partial or full text, author’s details, published location and date published. From the content producer’s side, it’s an easy way for them to publish their information, say an article, once and have it reach a wide number of users without subsequent re-publishing. For users, articles are all in the same format which makes it easier to read and view large amounts of info at once.
If you were to look at an RSS Feed of a website, all you’d see is a bunch of code. To make the RSS Feed useful, you need an RSS Reader, a piece of software that turns RSS Feeds into something you can read. The cool thing about RSS Readers is you can subscribe to a near limitless number of feeds. This means you can quickly read news and posts without having to visit separate sites. Reading RSS Feeds is simple on Android, and can be done with these apps:
Which RSS Reader should you go with? We recommend using Google Reader as your base app, subscribe to all your feeds there and view them with Google Currents or Flipboard. To subscribe go to the Google Reader website, and click Subscribe. Enter the name of the website you want to subscribe to and select the website that comes up. You can also subscribe by entering the full url with a “/feed” after i.e., http://www.oursite.com/feed. This will work for all blog sites, including ours.
RSS Feeds and Readers are a great way for business owners to quickly catch up on topics they are interested in. If you’d like to learn more about how to use RSS Feeds on your Android, please contact us.